We are a social marketing organization, a part of the maxPro group of organizations, working towards eliminating malnutrition among pre-school children in Nepal. Our work is guided by our mission to ensure that each and every Nepali child is provided with adequate care and nutrition, building their cognitive and physical capacity so that they may grow to "learn and earn".
In August 2009, maxPro was selected as a recipient of the World Bank Nutrition Development Marketplace Grant. The Grant was used to fund a year long social marketing campaign promoting the use of the “Two Child Logo” adequately iodized salt in the Terai District of Parsa.
The project began in December 2009 and ended in December 2010.